Interesting job posting for a click fraud analyst

This is one of the most interesting job posts I’ve come across in a while. It’s a datamining contest in which contestants with interesting approaches get to apply for an analyst position. No word on whether the contest itself has any other prize

Data Mining Contest: Uncover Criminal Activity in a Real Fraud Case

The purpose of the contest is to identify a particular type of highly sophisticated fraud that appeared in a pay-per-click advertising program. The fraud targeted one advertiser only. Participants providing an interesting answer will be invited to apply for a Sr. Fraud Analyst position with Authenticlick. The small spreadsheet with the fraudulent click data can be downloaded here. Your answers should be emailed to vlg @ datashaping.com.

The two questions are

• Why are these clicks fraudulent?
• What type of click fraud is it?

You can check references such as our click scoring blog to help you answer the questions.